2022 - Rebranding and creating a new brand architecture of the Mainline Transportation portfolio solutions. 


Exhibition & Events

2022 - Organisation of the biggest public ground transport  exhibition in the world InnoTrans 2022 for the Mainline Business Line. 

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Sharing Journey to Success

2022 - Launching the first internal talk for sharing the journey to a success for employees by employees.


SVP Marketing & Comms 

2022- At my time as Executive MBA at the London Business School, I was one of the officers at the Africa Club and was responsible for the Marketing and Communications. More here

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Smart Mobility Experience

2021 - Organized the first digital event for the Mainline Business Line: Demos, Storytelling, Video shooting, Speaker, Webinars.

T Eye


2020 - Created a 3D reusable mask during the start of the COVID-19 pandemic in 2020, in order to help stop the spread.

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One Golden Nugget

2020 - Founding Member of the One Golden Nugget platform with the goal of collecting and sharing wisdom.

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2019 - After meeting with the CEO of Boston Dynamics and learned how much the SPOT robot’s price, I put myself a challenge to devellope an affordable prototype of 4 legged walking robot.
1 , 2, 3

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2018 - Launched and created the activities (Strategy & Product management) around autonomous driving in the train industry, awarded with customer contracts.

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AR for Remote Support

2016 - This is a combination of Robotics and Virtual Reality applied in medical for motivating patient with Stroke to perform their rehabilitation.

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Training Program

2013 - Conceptualized and initiated a multilevel training including certification while coordinating customer training and Train the Trainer programs


Virtual Rehabilitation

2008 - Devellopement of a solution to help Stroke patient to perfom their rehabilitation by stimulating their motivation using video games and robotics.


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Chief Marketing Officer to Watch in 2024

Who are the marketing leaders you need to pay attention to in 2024? Find the answer: CMOs to Watch in 2024 is here!

Back for its third year, bigger than ever, we've taken our community's recommendations for the marketing leaders setting examples to follow in '23.

Discover the dynamite marketing strategists, incredible innovators, inspiring mentors, and leaders that are using their positions to make the marketing industry a better place.

Discover the CMOs to Watch in 2024. Download the list today.

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The role of autonomous trains in global mobility. 

This is not about competition between railway companies (Siemens Mobility, Thales Transport, Hitachi Rail, Alstom, etc.) or a competition between the railway industry and other industries (Porsche, Mercedes-Benz, PSA, AUDI, Peugeot, Lufthansa, Emirates Air France, etc.). It is all about COLLABORATION, to reach the perfection of mobility. Things need to be done (change) to serve people and our planet.

This is what I’ve tried to touch during my TEDx talk around "The role of autonomous trains in global mobility".

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World’s Best & Brightest Executive MBA 2022


A rocket scientist or a brain surgeon. Those are the standards for brainpower. Both maneuver in complicated and interconnected spaces – with few precedents and zero room for error. At their core, they practice art as much as science. They are the elite – and their numbers are few (100 Worldwide).

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Student of the Year Award

Executive MBA student of the Year

This award recognises students who have enhanced the experience of their peers. These individuals have directly impacted their fellow students, particularly within their programmes. They have consistently embodied one or more of our values – communal, engaged, eclectic, ambitious and courageous.

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ADC Awards

Art Director Club

The Art Directors Club of New York is an organization for art directors in New York City. It was founded in 1920, and has grown as an industry group, promoting art directors' work through exhibitions and awards, including the annual DESI award for design excellence.

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International Festival of Creativity

The Cannes Lions International Festival of Creativity is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the advertising and creative communications industry.

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Ullimited Possibilities.


This is a summary of my main skills I think could help any organization to transform itself


Strategic thinking and years of  product strategy experience


Master all marketing frameworks and applied in multiple real cases

Executive Management

Managing direct and transversal people.

Business Dev

Multiple market and customer aquisition


Speak 4 languages
English, French, German, Arabic

Product Dev

contributed to many devellopement sectors (Defence, Transport and Healthcare) in SW, HW and complex systems.


Creativity is my real asset, executing it is my biggest asset


Lived and worked in international context.



Master 2 

2005-2007 Master II in Robotics and smart systems.
Paris, France


Scholar Exchange

2006-2007 Scholarship researcher exchange at the Virtual Rehabilitation Lab, New Jersey, USA



2008-2012 PhD in Robotics.
Thesis about ambient assistance.
Versailles, France

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Executive MBA

2020-2022 Executive MBA. 
London, UK

Always here for a positive change.

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